Will Lake – Copywriter
Want the best words for your website or a killer concept for an ad campaign? How about the perfect press release, a YouTube sales script, or a flattering write-up for a magazine you’re featuring in? With a background in marketing, PR and corporate communications, Will’s been a full-time copywriter in West Yorkshire for 18 years now, and it shows. His clients include everyone from start-ups, charities and SMEs to big-name brands including Marks and Spencer, Mars Foods, City & Guilds, ao.com and Yorkshire Building Society. Heck, he’s even worked with hebdenbridge.org!
Don’t be fooled – there’s a lot more to Will’s talent and expertise than just fancy words or knowing where that comma goes.
Highly creative and commercially savvy, he works with some of the UK’s top design, branding and advertising agencies, so he knows all about boosting business through better customer engagement. Whatever your sector, he’ll identify the things you should be saying and the ways you should be saying them, then he’ll pull it all together using a ‘tone of voice’ your audience will love.
Never used a copywriter? Not sure how it works? Don’t worry – just visit Will at the Town Hall for a free chat and a cup of proper coffee. Away from work, look out for him hiking or biking the local trails, or snapping away for the @hellohebdenbridge and @yorkshirewill Instagrams.